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PRESSURE SENSITIVE LABELING

Pressure-sensitive labeling, also known as self-adhesive labeling, is a popular method for applying labels to various products across industries such as food and beverage, pharmaceuticals, cosmetics, and consumer goods. Here's a detailed description of pressure-sensitive labeling:

1. Principle: Pressure-sensitive labeling relies on a self-adhesive label material that adheres to surfaces upon the application of pressure. The adhesive on the label is activated when pressure is applied, allowing it to bond with the surface without the need for additional heat, water, or solvents.

 

2. Label Construction:


  - Facestock: The facestock is the visible layer of the label that carries the printed information or graphics. It can be made from various materials such as paper, plastic films (polypropylene, polyester, polyethylene), or specialty materials like metallic foils.
  - Adhesive: The adhesive is the layer that sticks the label to the product surface. It can be permanent, removable, or repositionable, depending on the application requirements.
  - Liner: The liner is the backing material that protects the adhesive until the label is applied. It is typically made of paper or film and is removed during the labeling process.

 

3. Label Application:
  - The label is supplied in roll form with the adhesive side facing the liner.
  - During the labeling process, the label is peeled from the liner and applied to the product surface.
  - Pressure is then applied to ensure proper adhesion between the label and the product.

 

4. Advantages:
  - Versatility: Pressure-sensitive labels can be applied to a wide range of surfaces, including curved, uneven, or rigid surfaces.
  - No additional equipment: Unlike other labeling methods such as heat shrink or glue-applied labels, pressure-sensitive labeling does not require specialized equipment like heat tunnels or glue applicators.
  - Quick and clean application: Pressure-sensitive labels can be applied rapidly and without mess, making them ideal for high-speed production lines.
  - Durability: Many pressure-sensitive labels are designed to withstand various environmental conditions such as moisture, temperature fluctuations, and abrasion.

 

5. Applications:
  - Food and Beverage: Used for product branding, ingredient information, and packaging decoration on items such as bottles, jars, and cans.
  - Pharmaceuticals: Commonly used for labeling medication bottles, boxes, and packaging.
  - Cosmetics: Applied to containers for skincare products, makeup, and perfumes to convey branding and product information.
  - Consumer Goods: Used for labeling household products, personal care items, and electronics.

 

6. Customization:
  - Pressure-sensitive labels can be customized with various printing techniques, including flexography, digital printing, offset printing, and screen printing.
  - Custom shapes, sizes, colors, and finishes (matte, glossy, metallic) are available to meet specific branding requirements.

 

7. Sustainability:
  - Many pressure-sensitive labels are designed with environmentally friendly materials, such as recyclable facestocks and adhesives with minimal environmental impact.
  - Some companies offer linerless labels, which eliminate the liner waste associated with traditional pressure-sensitive labeling.

 

Overall, pressure-sensitive labeling offers a versatile, efficient, and visually appealing solution for product identification and branding across diverse industries.

Poster

Paper Labels:

  • Paper labels are versatile and economical, suitable for a wide range of applications such as product packaging, shipping labels, and promotional stickers.
  • They come in various finishes, including matte, glossy, and textured, to achieve different visual effects.
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Film Labels:

  • Film labels are made from plastic materials such as polypropylene (PP), polyethylene (PE), or polyester (PET).
  • They offer excellent durability, resistance to moisture, and clarity, making them ideal for products exposed to harsh environments or requiring a high-end appearance.
  • Film labels are commonly used for beverage bottles, personal care products, and outdoor applications.
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Clear Labels:

  • Clear labels are transparent or translucent, allowing the product surface to show through, creating a "no-label" look.
  • They are often used for packaging with decorative or colored containers, emphasizing product visibility and branding.
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Metallic Labels:

  • Metallic labels feature a metallic or foil finish, adding a premium and eye-catching appearance to products.
  • They are commonly used for luxury goods, cosmetics, wine and spirits, and promotional items.
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Tamper-Evident Labels:

  • Tamper-evident labels are designed to show evidence of tampering or unauthorized opening.
  • They often feature destructible materials or security patterns that make it difficult to remove the label without leaving a visible mark.
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Removable Labels:

  • Removable labels have a low-tack adhesive that allows them to be easily peeled off without leaving residue or damaging the surface.
  • They are suitable for temporary applications such as promotions, pricing labels, or labeling reusable containers.
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Repositionable Labels:

  • Repositionable labels have an adhesive that allows them to be applied, removed, and repositioned multiple times without losing adhesion.
  • They are ideal for applications where precise positioning is essential or for products requiring frequent label changes or updates.
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High-Temperature Labels:

  • High-temperature labels are designed to withstand elevated temperatures during manufacturing processes, storage, or transportation.
  • They are commonly used in industries such as automotive, electronics, and industrial manufacturing.
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Linerless Labels:

  • Linerless labels eliminate the need for a release liner, reducing waste and increasing labeling efficiency.
  • They are often used in industries with high-volume labeling requirements, such as food production and logistics.
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